##plugins.themes.academic_pro.article.main##
Abstract
The article deals with the lexical features of advertising slogans in French on the example of factual material, where advertising texts are presented as pop-up advertisements to attract consumers.
Keywords
advertising
consumer
product
use
##plugins.themes.academic_pro.article.details##
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
How to Cite
Rakhimova Mouhayyo Akmalovna. (2022). The Style of Advertising Texts in French Television. Journal of Pedagogical Inventions and Practices, 8, 223–225. Retrieved from https://zienjournals.com/index.php/jpip/article/view/1801
References
- Vikentiev I.L. Advertising techniques: A technique for advertisers and advertisers. - Novosibirsk, 1993.
- Pirogova Yu. Hidden and explicit comparisons // Advertising and life. - 1998. - No. 5, http://www.mamba.ru
- Difficulties in word usage and variants of the norms of the Russian literary language. Dictionary reference. - L., 1973.
- Yanovsky Impact on consumers through indirect advertising // Marketing. - 1998. - No. 6.
- Rakhimova M.А THE ROLE OF INDEPENDENT LEARNING IN HIGHER EDUCATION. Eurasian Research Bulletin. Volume 6|March 2022
- Рахимова М. А“SYNONYMS AND THEIR STYLISTIC ROLE “Google Scholar International Conference: "Modern Philological Paradigms: Interactions of Traditions and Innovative Approaches"2021/4
- Рахимова М. А “Проблемы лексического значения и вопросы синонимии” PolishsciencejournalWarsawPolande2021137